How to Create Evergreen Content That Generates Traffic to Your Site

Every digital marketer understands that publishing articles or blog posts on your website is an excellent…

Google Says Only Update The Date When Making Significant Update To Content

It is that time of year when content creators take their content that has been performing…

For a Better Long-Term Content Strategy, Find a Purple Audience

“The stock market is not the economy.” When the stock market is up, it doesn’t always…

101 Blog Post Ideas to Refresh Your Content Marketing Strategy

When you have an active website, consistently coming up with blog ideas can be a challenge.…

Content Consumption: How We Consume Content Now (and What It Means For Your Marketing!)

What are your Content Consumption Habits? Chances are you have one or more devices within arm’s…

How B2C Marketers Can Use a B2B Content Marketing Approach

This article was originally published on Spin Sucks.

Content ideas may be coming to Google Search Console

Google Search Console is experimenting with a new feature named “content ideas.” Content ideas give the…

Finding Your Voice And Using It To Make Ridiculously Good Content

Marketing Podcast with Ann Handley In this episode of the Duct Tape Marketing Podcast, I interview…

Hiring Questions for Content & Social Managers

Facebook Twitter LinkedIn The hiring process can be a drag. If you’re wondering how to manage…

Google Helpful Content System Update, Continuous Scroll On Desktop & Topic Refinements

This week we had another confirmed update to the Google helpful content system; it is now…

5 Building Blocks for Connecting Content to B2B Revenue Growth

The connection between content and revenue has never been easy to discern. But content marketing’s recent…

Inside TD Bank Group’s Award-Winning Content Approach

Matt Hartley is not a marketer. And yet, he is a 2022 B2C Content Marketer of…